Inspiration
I used existing social media ads & product images from Ulta Beauty to create animated gifs and new ad layout based on the brand's existing guides.
I took a static in-feed image from Ulta's Instagram and created an animated gift of the tubes coming in one at a time.
Using the product images on the brand's website, I composited them together and added emojis to highlight the different flavors.
I removed the background from the animated character to free up space and present a cleaner design.
Animated
Static
